In this news article, it is stated that Google has recently decided to do away with several of their failed products in order to focus on their more popular and successful ones. The failed products include one of Google's larger projects, Google Wave: Google’s attempt to do away with “snail e-mail” and make messaging and email a more collaborative and instant phenomenon; Google Gears: a web app development tool; Google Friend Connect: allows developers to add social features on their sites; among others.
Some of these products will be turned off completely in the near future, while some of the products will be implimented as “features” in other more successful Google products. This is to try to accommodate users who still enjoy and make use of these products regularly, but now it will be on a much smaller scale so that these old products are not as “demanding” for the folks at Google.
Google and their hundreds of different programs and products are a great example of the theory of the Long Tail in communication technology because with Google and its many different products, we now have access to more diverse media options. This appeals to those interested in more obscure things. Before, to many, Google was just a search engine. Now they are making a name for themselves in thousands of ways and accomodating users like never before. Google is a company much like Apple, in that they develop their products by thinking outside of the box. They make products in many different areas and categories to appeal to just about everyone, whether you are a grandmother who only wants to check emails for pictures of the grandkids, or a major web developer hoping to design the next big craze in social media. Google is a company that follows the beaten path, but is never afraid to branch off into the forest alone, only to emerge with new and exciting information to share with everyone.
I bet many of those reading this post did not know that this very site, Blogger.com, is a product of Google! Of course, it is one of their more successful products, so it more than likely will be around for a while. However, if you browse around the site, you are able to see some of Google’s other products that are implemented in hopes that more people will connect and share each of these products and make them even MORE popular amongst users. These features are constantly being changed and developed, so if you are interested in things such as email, social media, web development, and blogging, keep your eye on Google**!
**Google has even made their own picture saving format, WebP, which is said to rival the commonly used JPG, GIF, and PNG formats by being 28% smaller than PNG files, making web browsing much faster.
Smith, Catherine. (2011, November 22).Google to kill wave, gears, friend connect and more products in third round of 'spring cleaning'. Retrieved from http://www.huffingtonpost.com/2011/11/22/google-kills-wave-gears-friend-connect_n_1108852.html?ref=technology
Some of these products will be turned off completely in the near future, while some of the products will be implimented as “features” in other more successful Google products. This is to try to accommodate users who still enjoy and make use of these products regularly, but now it will be on a much smaller scale so that these old products are not as “demanding” for the folks at Google.
Google and their hundreds of different programs and products are a great example of the theory of the Long Tail in communication technology because with Google and its many different products, we now have access to more diverse media options. This appeals to those interested in more obscure things. Before, to many, Google was just a search engine. Now they are making a name for themselves in thousands of ways and accomodating users like never before. Google is a company much like Apple, in that they develop their products by thinking outside of the box. They make products in many different areas and categories to appeal to just about everyone, whether you are a grandmother who only wants to check emails for pictures of the grandkids, or a major web developer hoping to design the next big craze in social media. Google is a company that follows the beaten path, but is never afraid to branch off into the forest alone, only to emerge with new and exciting information to share with everyone.
I bet many of those reading this post did not know that this very site, Blogger.com, is a product of Google! Of course, it is one of their more successful products, so it more than likely will be around for a while. However, if you browse around the site, you are able to see some of Google’s other products that are implemented in hopes that more people will connect and share each of these products and make them even MORE popular amongst users. These features are constantly being changed and developed, so if you are interested in things such as email, social media, web development, and blogging, keep your eye on Google**!
**Google has even made their own picture saving format, WebP, which is said to rival the commonly used JPG, GIF, and PNG formats by being 28% smaller than PNG files, making web browsing much faster.
Smith, Catherine. (2011, November 22).Google to kill wave, gears, friend connect and more products in third round of 'spring cleaning'. Retrieved from http://www.huffingtonpost.com/2011/11/22/google-kills-wave-gears-friend-connect_n_1108852.html?ref=technology
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